E-PUBLISHING

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Electronic publishing (also referred to as e-publishing or digital publishing or online publishing) includes the digital publication of e-books, digital magazines, and the development of digital libraries and catalogues. Electronic publishing has become common in scientific publishing where it has been argued that peer-reviewed scientific journals are in the process of being replaced by electronic publishing.

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Pricing Strategies for Product

Businesses use a premium pricing strategy when they're introducing a new product that has distinct competitive advantages over similar products. A premium-priced product is priced higher than its competitors which may also create some attention

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Creating Brand Values

Consumers love brands because they offer an extra value—that is, one in addition to the core product or service. That value becomes the major motivation for consumers to buy or use the product. The decoration approach sees differentiation as a matter of appearance.

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Exciting New Technologies

For anyone who loves technology, it was kind of a downer. While we shouldn’t turn away from the challenges that the information age keeps springing on us, It’s easy to hope to see something that dazzles you or is so ambitious that in a decade it might just be incredible.

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